Anheuser-Busch’s ‘Nationwide Recycling League’ Unites America’s Largest Sports activities Leagues and Followers to Remove Waste on Recreation-Day


As one of many nation’s largest sponsors of reside sports activities and leisure, Anheuser-Busch is uniting its sports activities staff companions – together with Main League Baseball and the Nationwide Soccer League – to launch the Nationwide Recycling League: a brand new, multi-sports league coalition aiming to cut back waste on recreation day. Constructing on Anheuser-Busch’s industry-leading sustainability efforts, the Nationwide Recycling League will leverage the dimensions and attain of the brewer’s skilled sports activities staff and league partnerships to raise how the beverage {industry} encourages recycling. The Nationwide Recycling League goals to create significant connections between Anheuser-Busch’s manufacturers together with Budweiser, Bud Gentle and Michelob ULTRA, its league and staff companions, and sports activities followers nationwide to lift consciousness of the necessity for recycling and drive key recycling behaviors amongst shoppers wherever they cheer on their favourite staff – whether or not it’s in-stadium, at dwelling, or at a neighborhood bar.

“At Anheuser-Busch, we strategy the whole lot we do – together with sustainability – with an innovation mindset in order that we are able to create an outsized influence,” mentioned Brendan Whitworth, CEO of Anheuser-Busch. “By the Nationwide Recycling League, we’re thrilled to deliver collectively our staff companions and sports activities followers to work in the direction of a shared dream of a future with much less recreation day waste and extra cheers.”

With Main League Baseball season formally underway, greater than ten groups – together with The St. Louis Cardinals, Houston Astros, San Diego Padres, Texas Rangers, and Washington Nationals – have signed on as inaugural members of the Nationwide Recycling League.

Every staff has dedicated to adopting and implementing a spread of recent, revolutionary Nationwide Recycling League activations geared toward decreasing waste and enhancing recycling charges at stadiums to assist divert recyclable supplies equivalent to beer bottles and cans from landfills. Activations embody providing infinitely recyclable aluminum cups to followers as an alternative of single-use plastic as aluminum may be recycled over and over with out dropping its high quality, in-seat recycling decals, and in-stadium signage sharing a easy call-to-action with shoppers – ‘Recycle Like a Champion.’

“Main League Baseball and our Golf equipment are excited to collaborate with Anheuser-Busch on the launch of their Nationwide Recycling League initiative. This dedication to environmental stewardship by our long-term accomplice completely aligns with our continued efforts to deliver extra recycling choices and sustainable practices to our ballparks,” mentioned Paul Hanlon, Senior Director of Ballpark Operations and Sustainability, Main League Baseball.

To launch the Nationwide Recycling League, Anheuser-Busch and choose MLB companions might be introducing a brand new member of the sports activities enviornment staff. Much like the beloved beer hawker, new Recycling Hawkers might be deployed in stadiums to gather used cups, cans and bottles from followers to make sure they’re recycled correctly. Recycling Hawker volunteers from Hold America Lovely® will encourage followers at hand over their recyclables in order that these objects may be sorted from the trash and recycled.

“As a longstanding accomplice of Anheuser-Busch, we applaud the motion to enhance communities by decreasing waste in sporting arenas throughout the nation,” mentioned Becky Lyons, Interim Chief Government Officer at Hold America Lovely. “Our staff of volunteers are energized and excited to step into the brand new Recycling Hawker function and assist make it straightforward for followers at sporting occasions to recycle correctly.”

Along with in-stadium activations all through common season video games, choose accomplice groups will compete head-to-head in a brand new method because the brewer calls on MLB followers to hitch the Nationwide Recycling League and recycle their bottles and cans, with the profitable metropolis getting a spherical of beer on Anheuser-Busch. Town of the taking part staff which has the best recycling price throughout dwelling video games from Opening Day by way of Could 31 will get a spherical of beer on Anheuser-Busch in celebration of their dedication to decreasing waste on recreation day.

Wanting forward, Anheuser-Busch plans to work alongside groups throughout the Nationwide Soccer League amongst different league companions to enlist them to take part within the Nationwide Recycling League because the 2022 NFL season kicks off. The Nationwide Recycling League builds on Anheuser-Busch’s ongoing dedication to sustainable packaging and recycling – together with by way of its 2025 Sustainability Objectives and as a member of the Inexperienced Sports activities Alliance. By 2025, Anheuser-Busch has dedicated that 100% of their packaging might be produced from majority recycled content material or might be returnable, which is able to make recycling A-B merchandise on recreation day simpler than ever.

“The Inexperienced Sports activities Alliance is impressed by Anheuser-Busch’s 2025 Sustainability objectives and its new Nationwide Recycling League program to inspire tens of millions of followers to assist enhance recycling charges in stadiums throughout the nation by way of the ability of sports activities,” mentioned Roger McClendon, Government Director of the Inexperienced Sports activities Alliance. “We’re desirous to assist the Nationwide Recycling League in partnership with Inexperienced Sports activities Alliance applications like Play To Zero to amplify the message and influence of this zero-waste initiative throughout our membership of sports activities leagues, golf equipment, and groups.”

For extra info, go to www.anheuser-busch.com.


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