Anheuser-Busch’s ‘Nationwide Recycling League’ Unites America’s Greatest Sports activities Leagues and Followers to Remove Waste on Sport-Day


As one of many nation’s largest sponsors of reside sports activities and leisure, Anheuser-Busch is uniting its sports activities workforce companions – together with Main League Baseball and the Nationwide Soccer League – to launch the Nationwide Recycling League: a brand new, multi-sports league coalition aiming to cut back waste on sport day. Constructing on Anheuser-Busch’s industry-leading sustainability efforts, the Nationwide Recycling League will leverage the size and attain of the brewer’s skilled sports activities workforce and league partnerships to raise how the beverage {industry} encourages recycling. The Nationwide Recycling League goals to create significant connections between Anheuser-Busch’s manufacturers together with Budweiser, Bud Mild and Michelob ULTRA, its league and workforce companions, and sports activities followers nationwide to boost consciousness of the necessity for recycling and drive key recycling behaviors amongst shoppers wherever they cheer on their favourite workforce – whether or not it’s in-stadium, at residence, or at a neighborhood bar.

“At Anheuser-Busch, we strategy every part we do – together with sustainability – with an innovation mindset in order that we are able to create an outsized affect,” mentioned Brendan Whitworth, CEO of Anheuser-Busch. “Via the Nationwide Recycling League, we’re thrilled to convey collectively our workforce companions and sports activities followers to work in direction of a shared dream of a future with much less sport day waste and extra cheers.”

With Main League Baseball season formally underway, greater than ten groups – together with The St. Louis Cardinals, Houston Astros, San Diego Padres, Texas Rangers, and Washington Nationals – have signed on as inaugural members of the Nationwide Recycling League.

Every workforce has dedicated to adopting and implementing a variety of recent, revolutionary Nationwide Recycling League activations aimed toward decreasing waste and bettering recycling charges at stadiums to assist divert recyclable supplies similar to beer bottles and cans from landfills. Activations embrace providing infinitely recyclable aluminum cups to followers as a substitute of single-use plastic as aluminum may be recycled over and over with out shedding its high quality, in-seat recycling decals, and in-stadium signage sharing a easy call-to-action with shoppers – ‘Recycle Like a Champion.’

“Main League Baseball and our Golf equipment are excited to collaborate with Anheuser-Busch on the launch of their Nationwide Recycling League initiative. This dedication to environmental stewardship by our long-term accomplice completely aligns with our continued efforts to convey extra recycling choices and sustainable practices to our ballparks,” mentioned Paul Hanlon, Senior Director of Ballpark Operations and Sustainability, Main League Baseball.

To launch the Nationwide Recycling League, Anheuser-Busch and choose MLB companions will likely be introducing a brand new member of the sports activities area workforce. Just like the beloved beer hawker, new Recycling Hawkers will likely be deployed in stadiums to gather used cups, cans and bottles from followers to make sure they’re recycled correctly. Recycling Hawker volunteers from Maintain America Stunning® will encourage followers at hand over their recyclables in order that these objects may be sorted from the trash and recycled.

“As a longstanding accomplice of Anheuser-Busch, we applaud the motion to enhance communities by decreasing waste in sporting arenas throughout the nation,” mentioned Becky Lyons, Interim Chief Government Officer at Maintain America Stunning. “Our workforce of volunteers are energized and excited to step into the brand new Recycling Hawker position and assist make it simple for followers at sporting occasions to recycle correctly.”

Along with in-stadium activations all through common season video games, choose accomplice groups will compete head-to-head in a brand new manner because the brewer calls on MLB followers to affix the Nationwide Recycling League and recycle their bottles and cans, with the profitable metropolis getting a spherical of beer on Anheuser-Busch. The town of the taking part workforce which has the best recycling fee throughout residence video games from Opening Day via Might 31 will get a spherical of beer on Anheuser-Busch in celebration of their dedication to decreasing waste on sport day.

Trying forward, Anheuser-Busch plans to work alongside groups throughout the Nationwide Soccer League amongst different league companions to enlist them to take part within the Nationwide Recycling League because the 2022 NFL season kicks off. The Nationwide Recycling League builds on Anheuser-Busch’s ongoing dedication to sustainable packaging and recycling – together with via its 2025 Sustainability Objectives and as a member of the Inexperienced Sports activities Alliance. By 2025, Anheuser-Busch has dedicated that 100% of their packaging will likely be constituted of majority recycled content material or will likely be returnable, which can make recycling A-B merchandise on sport day simpler than ever.

“The Inexperienced Sports activities Alliance is impressed by Anheuser-Busch’s 2025 Sustainability targets and its new Nationwide Recycling League program to encourage thousands and thousands of followers to assist enhance recycling charges in stadiums throughout the nation via the ability of sports activities,” mentioned Roger McClendon, Government Director of the Inexperienced Sports activities Alliance. “We’re desperate to assist the Nationwide Recycling League in partnership with Inexperienced Sports activities Alliance applications like Play To Zero to amplify the message and affect of this zero-waste initiative throughout our membership of sports activities leagues, golf equipment, and groups.”

For extra info, go to www.anheuser-busch.com.


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